I started my first online business 18 years ago, back when there was no such thing as a wordpress blog and selling online was still not mainstream. Crazily I chose to start my business life selling expensive original artworks online for thousands of dollars! Against the odds, it worked and I found out (eventually) that there are WAY EASIER ways to build a business online.

Since then I have built and sold (or evolved) multiple businesses online and found my true passion when the number of fellow business owners who asked me to help them do the same, became too large to ignore.

Nothing gives me greater pleasure than working with coaches, consultants and service providers who are great at what they do and help them expand their business worldwide so they can help even more people. I help them attract a tribe of dream clients online who see them as the Tribal Business Leader they want to work with, so they can work less, attract awesome customers from around the world and make a greater impact with their own online programs.

I've now worked personally with hundreds of business owners, in group programs with thousands, and impacted tens of thousands of business owners through my free training. I've helped people go from start up to booked out, helped multi-million dollar business owners get their time and health back by leveraging their offerings and helped countless others launch their first online courses, launch podcasts, video marketing and simplify their sales and marketing systems through online automation.

Along the way I've won multiple awards for excellence, including Australian Marketer of The Year, published numerous best-selling books, presented at multiple online and offline events and loved absolutely every minute of it!